THE SOUNDTRAP RE-BRANDING
SOUNDTRAP / SPOTIFY
Soundtrap is all about expressing yourself through sound. It’s about creating, collecting and collaborating with sound. And music. This is manifested in the re-branded identity, and the guidelines will facilitate the daily work to build and maintain a clear brand that works across different touch points, channels and formats. The brand identity is centered around the content created in the studio.
The colors of Soundtrap represents creativity, and we named them after music makers to closer connect them to our core. The main colors are in the shade of purple and red and can be mixed in many combinations for branding and communication to increase recognition.
